Privacy Policy

Last updated: December 20, 2024

1. Information We Collect

1.1 Information You Provide

• Game Progress: Your level completion, scores, and achievements are stored locally on your device
• Pet Customization: Your virtual pet names, preferences, and customization choices
• Settings: Your game preferences, sound settings, and display options

1.2 Automatically Collected Information

• Game Analytics: Basic gameplay statistics to improve game balance and user experience
• Device Information: Device type, operating system version, and app version for compatibility purposes
• Crash Reports: Technical information to help us fix bugs and improve stability

2. How We Use Your Information

We use the collected information to:

• Provide and maintain the game functionality
• Save your game progress and preferences
• Improve game performance and user experience
• Fix bugs and technical issues
• Develop new features and content

3. Data Storage and Security

3.1 Local Storage

Most of your game data is stored locally on your device, including:

• Game progress and achievements
• Pet companion data
• User preferences and settings

3.2 Security Measures

We implement appropriate security measures to protect your information:

• Data encryption for sensitive information
• Secure data transmission protocols
• Regular security assessments and updates

4. Third-Party Services and SDKs

NeatlyMatch - Home Edition integrates with several third-party services and SDKs to provide enhanced functionality, analytics, and advertising services. Below is a detailed description of each service:

4.1 Analytics and Data Collection SDKs

SDK Name	Provider	Purpose	Data Collected	Data Usage	Privacy Policy
ThinkingData Analytics	ThinkingData (数数科技)	Game analytics, user behavior analysis, and performance monitoring	Device information, app usage patterns, game events, session duration	Improve game experience, optimize features, and analyze user engagement	Privacy Policy
Tenjin Attribution	Tenjin Inc.	Mobile app attribution and marketing analytics	Device identifiers, install attribution data, app events	Track app installation sources and measure marketing campaign effectiveness	Privacy Policy

4.2 Firebase Services (Google)

SDK Name	Provider	Purpose	Data Collected	Data Usage	Privacy Policy
Firebase Analytics	Google LLC	App performance monitoring and user analytics	App usage data, device information, crash reports	Understand user behavior and improve app stability	Privacy Policy
Firebase Crashlytics	Google LLC	Crash reporting and app stability monitoring	Crash logs, device state information, app version data	Identify and fix app crashes and technical issues	Privacy Policy
Firebase Remote Config	Google LLC	Dynamic app configuration and feature management	App configuration requests, device information	Deliver personalized app experiences and manage feature rollouts	Privacy Policy

4.3 Advertising and Monetization SDKs

SDK Name	Provider	Purpose	Data Collected	Data Usage	Privacy Policy
MCSDK (HyperbidTools)	TopOn (Anythink)	Ad mediation and monetization platform	Device identifiers, ad interaction data, app usage patterns	Serve personalized advertisements and optimize ad revenue	Privacy Policy
Google AdMob	Google LLC	Mobile advertising platform	Advertising ID, device information, ad interaction data	Display targeted advertisements and measure ad performance	Privacy Policy
AppLovin MAX	AppLovin Corporation	Mobile advertising mediation platform	Device identifiers, ad performance data, user engagement metrics	Optimize ad delivery and maximize advertising revenue	Privacy Policy

4.4 Additional Advertising Networks

Our app may also display ads from the following networks through our mediation partners:

• Unity Ads: Unity Privacy Policy
• Vungle: Vungle Privacy Policy
• Meta Audience Network: Meta Privacy Policy
• InMobi: InMobi Privacy Policy
• Mintegral: Mintegral Privacy Policy
• Chartboost: Chartboost Privacy Policy
• Fyber: Fyber Privacy Policy

4.5 Data Protection Measures

We implement the following measures to protect your privacy when using third-party services:

• Data Minimization: We only share the minimum data necessary for each service to function
• Anonymization: Personal identifiers are anonymized or pseudonymized where possible
• Consent Management: We respect your advertising preferences and consent choices
• Regular Audits: We regularly review our third-party integrations for compliance
• Data Processing Agreements: We maintain appropriate data processing agreements with all service providers

4.6 Your Control Options

You can control how third-party services collect and use your data:

• Advertising ID: Reset or limit ad tracking in your device settings
• Analytics: Opt out of analytics collection in the app settings
• Personalized Ads: Disable personalized advertising in your device privacy settings
• Data Deletion: Request data deletion by contacting the respective service providers

5. Children's Privacy

NeatlyMatch - Home Edition is designed to be family-friendly and suitable for all ages. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately.

6. Your Rights and Choices

You have the following rights regarding your data:

• Access: View your stored game data through the app's settings
• Deletion: Delete your game data by uninstalling the app or using the reset option
• Opt-out: Disable analytics and crash reporting in the app settings
• Portability: Export your game progress (where technically feasible)

7. Data Retention

We retain your information only as long as necessary to provide the game services:

• Game progress data is kept until you delete the app or reset your progress
• Analytics data is anonymized and retained for up to 2 years
• Crash reports are retained for up to 1 year for debugging purposes

8. International Data Transfers

Your information may be processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.

9. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any material changes by:

• Posting the updated policy in the app
• Updating the "Last updated" date
• Providing in-app notifications for significant changes

10. Contact Us